To allow users to leverage the data from Google Analytics 4 to understand their overall landing page performance, without having to leave the Unbounce platform, we have provided the ability to connect your Google Analytics 4 account to Unbounce to visualize key data points from GA4.
Google Analytics 4 Data Integration
Overview
Features
Connection
Authenticate your Google Analytics 4 Account to your Unbounce Instance (Once per account)
Configuration
Specify the Google Analytics Property/View you want to specify for the specific landing page to retrieve the appropriate data points.
Analysis
Display the data points from Google Analytics 4 for the Page to help users understand their landing page performance
Privacy Policy
Unbounce’s Google Analytics 4 Data Integration use of information received from Google APIs will adhere to Google API Services User Data Policy, including the Limited Use requirements.
This integration solely presents you with your selected GA4 information within your Unbounce account. Unbounce does not store, process, forward, or share your data from your GA4 account for any other purpose.
To see Unbounce’s full privacy policy, click here.